Twitch Statistics 2025 – Twitch Usage & Growth Charts

alt="Twitch Statistics"

Twitch started as a small spin-off of Justin.tv. Now, it’s the largest live-streaming platform on the internet. In 2025, it’s still going strong—used by millions of gamers, creators, and viewers every single day.

Twitch Statistics for 2025 show that the platform continues to be a central hub for global live content especially for gaming. This article explores the latest Twitch statistics including user count, hours watched, revenue, top streamers, and more—focusing strictly on 2024 and 2025 insights.

Twitch Key Metrics (2025)

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Here’s a quick summary:

  • Twitch still dominates live gaming streams
  • Audience is mostly under 35, but expanding
  • Most-watched games haven’t changed much
  • Mobile usage is growing
  • New features support long-term engagement

Yes, the explosive growth is slowing—but Twitch Statistics indicate the platform has entered a new phase: stable, profitable, and ready for the future.

How Many People Use Twitch In 2025?

As per DemandSage’s latest report, Twitch had over 240 million monthly active users in 2025. Daily user count reached 35 million, showing how embedded Twitch has become in everyday digital life.

Twitch usage stats 2025 reveal that viewers have already watched 23.2 billion hours of content this year—surpassing 2024’s 20.8 billion hours, according to Business of Apps.

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Twitch Usage and Growth Statistics

Twitch has had a remarkable growth journey, but 2025 shows signs that the expansion is slowing down.

Is Twitch Growing In 2025?

Technically, yes but not at the breakneck pace seen during the pandemic years.

According to TwitchTracker, Twitch still supports over 7.1 million active monthly streamers. However, the growth curve has flattened compared to 2021 and 2022.

alt="Twitch Statistics"

Twitch growth trends 2025 suggest a mature platform with a loyal user base:

  • 2021: 24.3 billion hours watched
  • 2024: 20.8 billion hours
  • 2025: 23.2 billion hours (so far)

Twitch Usage Stats 2025: Concurrent Viewers & Streaming Hours

The Twitch algorithm sits at the core of this massive viewing experience. It decides what you see, when you see it, and who gets featured. Here’s how active the platform is month to month:

Month Avg. Concurrent Viewers Hours Watched
January 2025 2.46M 1.83B
March 2025 2.33M 1.73B
June 2025 2.23M 1.61B
July 2025 2.09M 680M (partial)

Sources like TwitchTracker highlight that although Twitch isn’t seeing explosive growth anymore, its viewer base remains consistently high.

alt="Twitch Statistics"

 

Twitch Statistics for 2025 show a steady decline in average concurrent viewers—from 2.46M in January to 2.09M in July—based on TwitchTracker data.

Twitch Statistics 2025: Revenue and Monetization Trends

Twitch continues to be a significant revenue generator for Amazon, thanks to its blend of ad revenue, subscriptions, and in-app purchases.

Twitch Revenue in 2025 – Breakdown and Trends

It was reported by Business of Apps that Twitch earned $1.8 billion in revenue in 2024, slightly down from $1.96 billion in 2023.

Quarterly in-app purchase revenue (2024) from DemandSage:

Quarter Revenue
Q1 $29.95 million
Q2 $28.7 million
Q3 $28.74 million
Q4 $27.68 million

Despite this slight dip, Twitch Revenue overall still places the platform among the top earners in the streaming space.

Twitch Revenue (2016–2024)

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Twitch Statistics from Business of Apps show revenue peaking at $2.05 billion in 2021, before declining slightly to $1.8 billion in 2024.

Twitch Demographics in 2025

Who exactly makes up Twitch’s massive audience?

Who is watching Twitch in 2025?

alt="Twitch Statistics"

As per Business of Apps, the age and gender breakdown is as follows:

Age distribution (global):

  • 16–24 years: 41%
  • 25–34 years: 32%
  • 35–44 years: 17%
  • 45–54 years: 7%
  • 55+: 3%

That means over 70% of users are under the age of 35—a trend consistent with earlier years.

Gender breakdown:

  • 65% Male
  • 35% Female

Educational data from Statista via DemandSage also shows:

  • 33% of users in the U.S. have a high school degree
  • 25% hold a bachelor’s
  • 18% have a master’s degree

Twitch Users By Country: Twitch Data Analysis 2025

alt="Twitch Statistics"

According to DemandSage, the U.S. remains Twitch’s largest market, with over 35 million users 20.6% of global viewership. It’s expected to reach 36.7 million by the end of 2025.

Twitch Statistics confirm Western markets lead in usage—especially since the platform remains restricted in countries like China.

Twitch Platform & Device Usage

Twitch Statistics show that mobile is becoming a major access point, proving the platform’s reach extends well beyond desktop gamers.

As noted by Backlinko, 37% of all Twitch traffic comes from mobile devices. That’s significant—especially when more than 5 billion people now use smartphones to access the internet.

Twitch Statistics reveal strong app performance as well. According to DemandSage, the Twitch app crossed 100 million downloads on Google Play alone by 2024.

Here’s a look at recent Twitch usage stats 2025 based on app downloads:

alt="Twitch Statistics"

These numbers show that the Twitch mobile audience continues to grow, adding another layer to its cross-device presence.

Top Twitch Channels 

The platform’s most-followed streamers give us a clear picture of viewer habits.

According to Business of Apps twitch statistics, these are the top 10 Twitch channels by followers in 2025:

Channel Followers (Millions)
Ninja 19.2
ibai 17.2
AuronPlay 16.7
Kai Cenat 16.2
Rubius 15.6
TheGrefg 12.2
xQc 12.0
juansguarnizo 11.5
Tfue 11.3
Shroud 11.1

Twitch vs Competitors in 2025

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Is Twitch still on top? What do the Twitch Statistics say about its position in 2025?

Yes—but the gap is narrowing. According to Social Media Curve:

  • 47% of U.S. gamers prefer Twitch for live streams
  • 40% watch on YouTube Gaming
  • 16% use Facebook Gaming

What New Features Are Impacting Twitch Usage In 2025?

The platform isn’t just coasting—it’s evolving.

As per Business of Apps, Amazon is experimenting with new monetization tools, including:

  • Better ad placements for streamers
  • New Twitch Prime integrations
  • Interactive features like polls and chat enhancements
  • E-commerce options to connect Twitch with Amazon

These upgrades are subtle but significant. What new features are impacting Twitch usage in 2025? It’s these behind-the-scenes improvements that could define the platform’s future direction.

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Josh Wambugu

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