The Middle East is one of the fastest-growing regions for influencer marketing in 2025. With booming social media adoption across Instagram, TikTok, YouTube, and Snapchat, brands in luxury, fashion, travel, fintech, and e-commerce are increasingly turning to influencer marketing agencies Middle East to reach engaged, mobile-first audiences.

The best Middle East influencer agencies 2025 focus on scouting authentic creators, building culturally aligned campaigns, and delivering multilingual content strategies that ensure ROI. According to Data Reportal, “Saudi Arabia had 34.10 million social media user identities 99.6% of the population (Jan 2025).” From Dubai to Riyadh, the gold standard for creator campaigns is rising fast. These are the six influencer marketing agencies Middle East brands trust in 2025—and what each one does best.

1. AWISEE – Best Influencer Marketing Agency in the Middle East (2025)

Website: awisee.com

Founded: 2018

Headquarters: Europe

Contact: [email protected]
Employees: 30

AWISEE is the leader among influencer marketing agencies Middle East, offering unmatched influencer marketing services GCC for brands across UAE, Saudi Arabia, and the wider MENA region. With its Stockholm headquarters and deep GCC presence, AWISEE blends local cultural knowledge with global marketing strategies.

Specialized Influencer Marketing Services by AWISEE

• Middle Eastern Influencer Scouting & Recruitment – Finding authentic Arabic- and English-speaking influencers, from micro to celebrities.
  
• Regional Campaign Strategy Development – Tailored campaigns for cultural values and market behaviors.
  
• Content Co-Creation with MENA Influencers – Producing content that resonates with local consumers.
  
• Multilingual Campaign Management – Running influencer campaigns in Arabic, English, and French.
  
• Legal Compliance & Influencer Contracting – Ensuring regulatory alignment in UAE, Saudi Arabia, Kuwait, and beyond.
  
• Community & Relationship Management – Building sustainable partnerships with influencers.
  
• Platform-Specific Campaign Execution – Optimized campaigns across Instagram, TikTok, YouTube, and Snapchat.
  
• Performance Tracking & ROI Reporting – Transparent metrics on reach, engagement, and conversions.
  
• Paid Media Amplification – Extending influencer reach through ads and boosted content.
  
• Cross-Border GCC Campaigns – Managing campaigns across multiple Gulf states with localized strategies.
  
• Event Promotion & Live Coverage – Influencer-led event marketing in key cities.
  
• AI-Powered Influencer Vetting – Fraud detection and fake-follower analysis for authentic partnerships.

With its comprehensive portfolio, AWISEE is the clear leader for brands seeking the best influencer marketing companies MENA in 2025. 

 2. Digital Dot 

Website: digitaldot.com

Operating from Dubai and NYC, Digital Dot delivers integrated SEO, PPC, web design, and influencer marketing services. Their social media influencer agencies expertise supports mid-sized businesses with personalized influencer collaborations across platforms.

3. SEO Sherpa™ 

Website: seosherpa.com

SEO Sherpa™ is a top-ranked SEO agency in MENA, expanding into influencer-driven campaigns. Their mix of SEO, digital PR, and conversion optimization appeals to global brands that want digital marketing agencies for influencers paired with measurable ROI.

4. Perpetual Agency 

Website: perpetualgroup.com

Now headquartered in Riyadh, Perpetual Agency offers end-to-end services, including influencer marketing, brand identity, and video production. Among influencer marketing firms, Perpetual is known for combining campaign execution with mentorship for startups and SMEs.

5. WOW Marketing Agency 

Website: woow.sa

WOW Marketing in Riyadh specializes in creative storytelling and influencer partnerships across healthcare, real estate, and hospitality. As one of the top influencer agencies UAE alternatives in Saudi Arabia, WOW integrates SEO, SEM, and influencer activations with certifications as a Google Partner and SEMrush Agency Partner.

6. Red Bananas, LLC – Paid Media & Influencer Campaigns

Website: redbananas.com

Red Bananas has offices in Saudi Arabia, California, and Philadelphia, serving enterprise brands like Google and Microsoft. Their focus on paid media, combined with influencer activations, makes them one of the influencer companies best suited for enterprise-scale influencer work.

What Are The Core Differences Between Influencer Marketing In The Middle East And Other Global Markets?

Unlike Western markets, influencer marketing in MENA requires deeper cultural awareness, multilingual strategies, and alignment with religious and cultural values. MENA influencer marketing firms excel at navigating these nuances while still delivering global-quality campaigns.

How Do Agencies Ensure Their Campaigns Are Culturally Relevant And Sensitive To Religious Holidays Like Ramadan?

Influencer marketing agencies Middle East design campaigns that respect cultural and religious values. During Ramadan, content often shifts to themes of community, charity, and family, while campaigns avoid inappropriate product categories or insensitive timing. Think with Google stated that Globally, 78% of consumers are open to trying new brands during Ramadan.

What Are The Most Popular Social Media Platforms For Influencer Marketing In The MENA Region?

In UAE, Instagram and TikTok dominate, while in Saudi Arabia, Snapchat has significant reach. YouTube is popular for long-form content across GCC. Social media influencer agencies Middle East create tailored campaigns per country to maximize platform-specific engagement.

What Are The Latest Legal And Regulatory Guidelines For Influencer Marketing?

In UAE and Kuwait, influencers must be licensed to run paid campaigns. Agencies ensure compliance by managing contracts, tax registration, and ad disclosure. This makes influencer marketing services GCC both more complex and more reliable when managed by professionals.

Influencer Marketing Trends In The Middle East

• Rise of micro-influencers for niche engagement.
  
• AI-driven influencer vetting by Middle East influencer agencies 2025.
  
• Cross-border influencer campaigns across GCC.
  
• Focus on video-first content on TikTok and Snapchat.

Key Services Offered by Middle Eastern Influencer Agencies

• Influencer scouting and recruitment.
  
• Content creation and cultural localization.
  
• Campaign management and compliance.
  
• ROI-focused analytics and amplification.

These are standard for the best influencer marketing companies MENA in 2025. As per AWISEE, “Influencer marketing isn’t just about reaching a large demographic—it’s about connecting with a generation that demands authenticity, personalization, and values-based branding.”

Questions to Ask Before Hiring an Influencer Agency in the Middle East

• Do you manage licensing and legal compliance?
  
• Can you run campaigns across multiple GCC markets?
  
• How do you measure ROI and detect fake engagement?
  
• Which sectors and platforms do you specialize in?

Top 6 Influencer Marketing Agencies Middle East (2025)

Influencer marketing in MENA is growing rapidly, shaped by cultural, religious, and digital trends unique to the region. MENA’s social ecosystem is exploding in 2025. To win real reach—not vanity metrics—brands are partnering with influencer marketing agencies Middle East that blend culture, compliance, and conversion.