Mobile app influencer marketing
Influencer marketing for mobile apps that drives installs.
Creators on TikTok, Instagram and YouTube who show your app in use, with tracked links per creator so you can see installs, sign-ups and in-app events, not just views.
Tell us your product, market and budget. We send ten matched creators within 48 hours, free.
spent on in-app purchases worldwide in 2025, up 10% in a year.
The market
Apps are where people spend their time.
Hours in apps
spent in apps worldwide in 2025, with social apps taking nearly 2.5 trillion.
Sensor Tower, Jan 2026Apps overtook games
Non-game apps earned more than games for the first time in 2025, up 21% in a year.
Sensor Tower, Jan 2026AI apps
growth in AI app downloads in 2025, a crowded category where trust matters.
Sensor Tower, Jan 2026What we run
App campaigns that grow installs and keep users.
App launches
A wave of creators around your launch or a big update, timed to app store featuring.
Always-on creators
A steady roster of creators posting every month, so installs don’t stop when a campaign ends.
Demo and tutorial videos
Creators showing real use cases, which answer questions before people download.
Creator ads
Usage rights to run the best creator videos as Spark Ads or partnership ads.
Promo codes and offers
Free trials, discounts or bonuses tied to each creator.
Multi-market rollouts
Native creators in each country as you launch in new markets.
Tracking
Measured on installs, not likes.
Tracking link per creator
Links from your attribution partner, such as AppsFlyer, Adjust or Branch.
In-app events
Sign-ups, trials, purchases and retention by creator.
Cost per install
What each creator delivered against what they cost.
Scale what works
More budget to the creators and formats that bring users who stay.
Platforms
Where app users discover new apps.
What’s included
Everything from brief to report.
Every brief is different, so we price on your goals, markets and creators, and send a written quote after a short call.
Book a call to get quoted- Campaign strategy and creator criteria
- Creator sourcing and research
- Profile, audience and brand-fit vetting
- Outreach and rate negotiation
- Contracting and deliverable management
- Content coordination and approval
- Publishing and campaign tracking
- Performance reporting and campaign insights
How we work
How an app campaign runs.
Brief
You tell us your goal, market and budget. We confirm what success looks like on each platform.
You provide: goal, market, budget rangeShortlist
We send ten matched creators within 48 hours, free, vetted on audience location, real followers, earned engagement and brand safety.
You approve: the creatorsContract and brief
We agree the formats, the message and the usage rights per platform. Disclosure is built into every brief.
You approve: scripts and key messagesLaunch
Content goes live on each platform with our checks. Winners can be promoted with paid ads.
You review: before anything goes liveReport
One report across platforms, with what to do next.
You receive: a plain-English reportIn their words
What clients and creators say.
Having worked with several agencies, I’ve rarely come across any as reliable, professional and helpful as you.Creator · pet food campaign
We have a new campaign coming up, and we’d love to work with you again!Agency partner · pet food brand, repeat campaign
Want results from campaigns like yours?
We share campaign reports, videos and numbers on a call, where the client has agreed to it.
Book a callMobile app influencer marketing FAQs.
How do you track installs from influencer campaigns?
Each creator gets their own tracking link from your attribution partner (MMP) and, where useful, a promo code. You see installs and in-app events per creator, not just views.
Which platforms work best for apps?
TikTok and Instagram Reels for quick demos and consumer apps, YouTube for apps that need explaining, and Twitch or Kick for gaming and live audiences.
Can we reuse creator videos as ads?
Yes. We can agree usage rights up front, so your team can run the best creator videos as paid ads through options like TikTok Spark Ads and Meta partnership ads.
Do you work with games as well as apps?
Yes. We run campaigns for subscription apps, fintech, health, productivity, social and AI apps, as well as mobile games.
Can you launch in several countries?
Yes. We run app launches in 35+ markets with native creators, which helps when you are rolling out country by country.
What does app influencer marketing cost?
Every campaign is quoted on your brief. The cost depends on the number and size of creators, the formats and the markets. Book a call and we will send a written quote.
How fast can you send creator options?
Tell us your market and goal, and we send ten matched creators within 48 hours, free.
Also for apps
Next step
Ready to grow your app’s installs?
Tell us your market and goal. We send ten matched creators within 48 hours, free.
Prefer email? [email protected]