YouTube influencer marketing agencyYour brand
loved on

YouTube creator integrations, dedicated videos and Shorts, on the platform where people search, learn and decide. We find the creators, run the campaign and report what it did.

2,600+ vetted creators · 35+ markets · 10 matched creators in 48 hours

Trusted by

No. 01 · Why YouTube

Why do people come to YouTube to decide?

YouTube sits late in the buying journey. People watch to understand a product, compare options and feel sure before they buy. A creator they already trust does the explaining for you.

Long videos also keep getting found through search for months after they go live. The 2.3× figure comes from a Google-commissioned study and the ~40% figure is vendor data, so treat both as direction, not a promise.

No. 02 · Ways to work

Four ways to work with YouTube creators.

Most campaigns start with integrations and add Shorts to carry the idea further.

01

Integrations

A 30 to 90 second segment inside a creator's video. Fastest to produce and works well when the product fits the topic.

02

Dedicated videos

The whole video is about your product. Higher cost and longer lead time, with the deepest explanation.

03

Shorts

Vertical videos up to three minutes, built for reach. Shorter shelf life, so they pair best with an integration.

04

Series and partnership ads

One creator across several videos over weeks or months, and the best ones boosted through Google Ads with their permission.

No. 04 · Shorts vs Reels vs TikTok

Short-form is not one format.

The same vertical video behaves differently on each platform. Shorts gets the most views; TikTok gets the most engagement per follower. Long-form YouTube is where people go to understand a product, so the best campaigns use both.

MetricYouTube ShortsInstagram ReelsTikTok
Average engagement rate, 20260.30%0.45%2.60%
Average comments per video102050
Average views, brands with 100K–1M followers58,40018,30034,900
Video length15 to 180 seconds15 to 180 seconds15 seconds to 10 minutes

Source: Socialinsider, Aug 2026, averages across 69 million videos. Engagement formulas differ: TikTok counts shares, the others do not.

No. 05 · How we work

YouTube campaigns, step by step.

A single campaign usually runs four to eight weeks from brief to report. Nothing goes live without your approval.

01

You provide: goal, market, budget range

Brief and shortlist

We confirm what success looks like, then send ten matched creators within 48 hours, free, vetted on audience location, real followers and brand safety.

02

You approve: scripts and key messages

Contract and brief

We agree the format, the message and the usage rights. YouTube's paid promotion disclosure is built into every brief.

03

You review: before anything goes live

Launch

Videos go live on a date you approve. Winning videos can be promoted through partnership ads.

04

You receive: a plain-English report

Report

Views, watch time, clicks and the sales or sign-ups they led to, and what we would change next time.

What every YouTube brief includes

  • Where the mention sits: early and natural beats a read tacked on at the end
  • Links that can be tracked: description link, pinned comment and creator code
  • Room for the creator's voice: key messages and claims to avoid, not a script

No. 06 · Pricing

What does a YouTube campaign cost?

Like all our social services, programmes start from €10,000 per month. The price depends on the number of creators, markets, video formats and usage rights. Bigger launches get a custom quote.

Most popular

€10,000

From, per month

Monthly

YouTube creators publishing for you every month, in the markets you choose.

Included

YouTube creators in multiple markets and geos at once

Integrations, dedicated videos and Shorts in one plan

A shortlist, with why each channel fits

Weekly report and a live tracking sheet

Stop with 30 days' notice

Not included

Usage rights to run the videos as ads

Partnership ads and whitelisting

Get a proposal

On request

Priced to your brief

Custom

For bigger briefs: more markets, more creators or a longer run.

Everything in Monthly, plus:

Usage rights to run creator videos as ads

Partnership ads and whitelisting codes for your paid team

Any of 35+ markets, in 30+ languages

10 to 50 channels for a launch window

One contact person, start to finish

Get a proposal

Exact price in your proposal, within 3 business days.

Add-ons

Add more to any plan.

Each add-on is priced in your proposal, so you only pay for what the campaign needs.

Any plan

Extra market

Add another country with native creators and local-language briefs.

Priced in your proposal

Any plan

More channels per wave

Add channels to a wave that is working without starting a new plan.

Priced per creator

With Custom

Paid amplification

We run your best creator videos as YouTube ads and partnership ads.

Media budget + management fee

Any plan

Creator video pack

Shorts and cut-downs from long-form integrations, ready for ads.

Priced per pack

Other service

SEO in your creator markets

Rank in each market when people search after seeing a creator.

See SEO pricing

Other service

AI visibility audit

See how ChatGPT and AI Overviews describe your brand.

One-off audit

Planning a longer run? Ask about a lower rate.

Commit to a longer run and we agree a lower monthly rate in your proposal. Discounts are set per brief, not from a fixed table.

3 months 6 months 12 months
Ask in your proposal

No. 07 · Team

Who will you actually work with?

RF

Ranell Fernandez

Service lead · Head of Influencer Marketing

Ranell leads every YouTube campaign and reviews each shortlist before it reaches you. You also get one named campaign manager who answers within one working day.

The network

2,600+

vetted creators across 35+ markets, from nano creators with a few thousand loyal followers to names with millions.

Free shortlist

Get 10 matched YouTube creators for your market, free

Tell us your market and product. Within 48 hours we send you 10 creators with full creator cards, so you can see the fit before you spend anything.

No. 08 · Questions

YouTube influencer marketing FAQs.

What does a YouTube influencer campaign cost?

Programmes start from €10,000 per month. The price depends on the creators, formats and markets, and creator rates stay indicative until each creator confirms. Bigger launches get a written quote.

How long does a campaign take?

A single campaign typically runs four to eight weeks from brief to report. You get a shortlist of ten matched creators within 48 hours.

Do creators have to disclose sponsorships?

Yes. YouTube requires a paid promotion disclosure, and local advertising law may add rules. We build this into the brief and check the video before it goes live.

Are YouTube Shorts worth it?

Shorts reach a lot of viewers, but engagement per viewer is low compared with long-form. We use them to extend a campaign, not replace it.

Can we reuse the videos in our ads?

Yes, if usage rights are agreed in the contract. We scope where and for how long up front.

Do I get to approve the videos before they go live?

Yes. You review every draft before it is published. Creators still make it their own, because videos that feel like them perform better.

What happens if a creator misses the deadline or has fake followers?

Payment is tied to delivery. If a creator misses the deadline or turns out to have bought followers, we replace them with an approved backup at no cost.

How long is the contract?

Monthly runs on a rolling basis and you can stop with 30 days' notice. Custom plans are agreed per brief, usually for a launch window or a 3, 6 or 12 month run.

Do YouTube creator videos help us show up in AI answers?

They can. AI assistants and Google AI Overviews often cite YouTube videos, so creator reviews and tutorials that mention your brand give them more sources to draw on. Results vary by topic, so treat it as a bonus, not a promise.

Reviewed by Ranell Fernandez, Head of Influencer Marketing · Updated November 2026

Get a proposal

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What happens next

We reply within 1 business day.
A short call to agree goals, markets and budget.
Your proposal, with a sample YouTube creator shortlist, within 3 business days.

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