TikTok creator videos made for the For You feed, with Spark Ads behind the ones that work. We find the creators, run the campaign and track it to results.
2,600+ vetted creators · 35+ markets · 10 matched creators in 48 hours
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No. 01 · Why TikTok
TikTok shows people videos from accounts they don't follow. That makes it the strongest platform for getting a new product seen quickly, by people who have never heard of you.
Engagement formulas differ by platform, and the Spark Ads figure comes from TikTok itself, so treat it as direction.
No. 02 · Ways to work
Most campaigns start with creator videos and put Spark Ads behind the ones that work.
01
A creator makes a video in their own style and posts it to their audience. The fastest way to test an idea, with reach beyond their followers.
02
Promote a creator's organic post from their handle, with their authorization. Scales proven videos and keeps the social proof.
03
A creator goes live with your product, a Q&A or a launch. Works with TikTok Shop where it is available.
04
A steady flow of creators and videos over months, so you keep testing new creative and feed your paid ads.
No. 03 · What fits TikTok
Beauty →
Beauty, fashion, food, gadgets and home. If it looks good in ten seconds, TikTok suits it.
Tech →
Install-led products that benefit from a quick demo and a clear first reaction.
UGC →
Lower price, quick decisions and shareable moments. Spark Ads and TikTok Shop help close the loop.
Not a fit if your product needs a long explanation before people buy. YouTube is often the better first step, and TikTok can still build awareness around it.
No. 04 · TikTok vs Reels vs Shorts
Reels and Shorts lead on other things, which is why we plan the three together.
| Metric | TikTok | Instagram Reels | YouTube Shorts |
|---|---|---|---|
| Average engagement rate, 2026 | 2.60% | 0.45% | 0.30% |
| Average comments per video | 50 | 20 | 10 |
| Average views, brands with 100K–1M followers | 34,900 | 18,300 | 58,400 |
| Video length | 15 seconds to 10 minutes | 15 to 180 seconds | 15 to 180 seconds |
Source: Socialinsider, Aug 2026, averages across 69 million videos, January 2025 to July 2026. TikTok's formula includes shares, so it is not strictly like-for-like.
No. 05 · How we work
A single campaign usually runs four to eight weeks from brief to report. Nothing goes live without your approval.
01
You provide: goal, market, budget range
We confirm what success looks like on TikTok, then send ten matched creators within 48 hours, free, vetted on audience location, real followers and brand safety.
02
You approve: scripts and key messages
We agree the hooks, the key message and the usage rights, including Spark Ads authorization. Disclosure is built into every brief.
03
You review: before anything goes live
Posts go live with our checks. The best videos can be boosted as Spark Ads while the organic posts are still gaining traction.
04
You receive: a plain-English report
Views, completion, clicks and sales or installs, and which hooks worked.
No. 06 · Pricing
Like all our social services, programmes start from €10,000 per month. The price depends on the number of creators, markets and videos, and whether you boost the best ones as Spark Ads. Bigger launches get a custom quote.
€10,000
From, per month
TikTok creators posting for you every month, in the markets you choose.
Included
TikTok creators in multiple markets and geos at once
TikTok plus Reels and Shorts in one plan
A shortlist, with why each creator fits your niche
Weekly report and a live tracking sheet
Stop with 30 days' notice
Not included
Usage rights to run the TikToks as ads
Spark Ads codes and whitelisting
On request
Priced to your brief
For bigger briefs: more markets, more creators or a longer run.
Everything in Monthly, plus:
Usage rights to run creator TikToks as ads
Spark Ads codes and whitelisting for your paid team
Any of 35+ markets, in 30+ languages
10 to 50 TikTok creators for a launch window
One contact person, start to finish
Exact price in your proposal, within 3 business days.
Add-ons
Each add-on is priced in your proposal, so you only pay for what the campaign needs.
Add another country with native TikTok creators and local-language hooks.
Priced in your proposal
Scale a wave that is working without starting a new plan.
Priced per creator
We run your best creator TikToks as Spark Ads.
Media budget + management fee
Extra hooks and cuts from the same shoots, ready for Spark Ads.
Priced per pack
Rank in each market when people search after seeing a creator.
See SEO pricing
See how ChatGPT and AI Overviews describe your brand.
One-off audit
Commit to a longer run and we agree a lower monthly rate in your proposal. Discounts are set per brief, not from a fixed table.
No. 07 · Team
RF
Service lead · Head of Influencer Marketing
Ranell leads every TikTok campaign and reviews each shortlist before it reaches you. You also get one named campaign manager who answers within one working day.
The network
2,600+
vetted creators across 35+ markets, from nano creators with a few thousand loyal followers to names with millions.
Free shortlist
Tell us your market and product. Within 48 hours we send you 10 creators with full creator cards, so you can see the fit before you spend anything.
By region
We run TikTok campaigns in Europe and 35+ other markets from one team. Each market gets local creators who speak your buyers’ language, so posts feel native, not translated. Open a region to see the markets we cover.
🇬🇧 🇩🇪 🇫🇷 🇪🇸 🇮🇹 🇵🇱
UK, Germany, France, Spain, Italy and more.
See markets →🇸🇪 🇩🇰 🇳🇴 🇫🇮
Sweden, Denmark, Norway and Finland.
See markets →🇺🇸 🇨🇦
USA and Canada.
See markets →🇲🇽 🇧🇷 🇦🇷 🇨🇴 🇨🇱 🇵🇪
Mexico, Brazil, Argentina, Colombia, Chile and Peru.
See markets →🇦🇪 🇸🇦 🇶🇦 🇪🇬 🇲🇦
UAE, Saudi Arabia, Qatar, Egypt and more.
See markets →🇳🇬 🇰🇪 🇿🇦 🇬🇭
Nigeria, Kenya, South Africa, Ghana and more.
See markets →Keep exploring
Most campaigns run on more than one platform. These pages cover the others, and the services that go with them.
Main service
Plan creators across TikTok, Instagram and YouTube in one programme.
Other platforms
Reels, carousels and Stories from creators your buyers already follow.
Other platforms
Integrations and dedicated videos for products people research first.
No. 08 · Questions
What does a TikTok influencer campaign cost?
Programmes start from €10,000 per month. The price depends on the creators, formats and markets, and creator rates stay indicative until each creator confirms. Bigger launches get a written quote.
Do we need our own TikTok account?
Not for creator posts. For Spark Ads, the creator authorizes the post. Having your own account helps for your own presence.
How fast can a TikTok campaign start?
We send a shortlist within 48 hours. A single campaign typically runs four to eight weeks from brief to report.
Should we use TikTok Shop?
It depends on your market and product. Availability varies by country, and we'll tell you if it makes sense.
Is TikTok worth it for B2B?
Sometimes, for awareness. For considered B2B purchases we usually pair it with YouTube or LinkedIn.
How do you handle disclosure?
Paid partnerships use TikTok's content disclosure tools and follow local advertising rules. We check each post.
Do I get to approve the content before it goes live?
Yes. You review every draft before it is published. Creators still make it their own, because content that feels like them performs better.
What happens if a creator misses the deadline or has fake followers?
Payment is tied to delivery. If a creator misses the deadline or turns out to have bought followers, we replace them with an approved backup at no cost.
How long is the contract?
Monthly runs on a rolling basis and you can stop with 30 days' notice. Custom plans are agreed per brief, usually for a launch window or a 3, 6 or 12 month run.
Reviewed by Ranell Fernandez, Head of Influencer Marketing · Updated November 2026
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