Newsletter · every other Wednesday

The SEO and influencer marketing newsletter, from the field.

What is moving rankings, AI answers and creator campaigns in 35+ markets, from the people running them. Five minutes to read, one thing to do next.

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Your first issue lands on the next send Wednesday. Reply any time: Oskar reads every reply.

Wed · 08:005 min read

Why AI Overviews cite so few sources, and how to be one of them

Oskar at AWISEE

01
The change
02
Our data
03
Market notes · DE · BR
04
Do this next
Fig. 1Anatomy of an issue. Illustrative, body text hidden.

35+ marketsin the data

30+ languagesnative teams

Reply → Oskarnot a no-reply inbox

Written by the team behind campaigns for

  • HelloFresh
  • NielsenIQ
  • Proton
  • Notino
  • Blackcat
  • Saily

No. 01 · About the newsletter

What is the AWISEE newsletter?

In short

The AWISEE newsletter is a free SEO and influencer marketing newsletter for in-house and agency marketers, sent every other Wednesday. Each issue covers one change in SEO, AI search, digital PR or creator marketing, shows the data behind it from our campaigns in 35+ markets, and ends with one action to take.

Written for

01

SEO and growth leads

Entering new markets, or asking why rankings and AI answers moved.

02

Marketers in regulated categories

Fintech, crypto and gaming, where publisher and disclosure rules differ by country.

03

Brand and social leads

Running creator campaigns on TikTok, YouTube and Twitch.

Not a fit ifyou want daily news or quick growth hacks.

No. 02 · What you get

Four parts. Every issue.

Same order every time, so you know where to look. Five minutes, start to finish.

01

The change

One shift in Google, AI search, platform rules or creator pricing.

02

Our data

Numbers from our own campaigns, with the method shown.

03

Market notes

How it plays out country by country.

04

Do this next

One concrete action or checklist.

Fig. 2The four parts, in the order they appear in every issue.

Our promise

Short, useful, never spammy.

  • Never more than one email a week.
  • We never sell or share your email.
  • Reply to any issue and Oskar reads it.

No. 03 · The author · Wednesday, 08:00

Written by Oskar.

Oskar Bogatinovski is AWISEE's partnerships lead. He works with the publishers, agencies and creators behind our campaigns in 35+ markets. Each issue brings what he sees from that work, with data from our search and social teams.

Every number comes from our campaigns or links to its source. Client results stay anonymous unless the client agrees to be named.

Every other Wednesday · AWISEE newsletter · Issue Wed
From the desk of Oskar

Reply to any issue. It comes straight to me, not a no-reply inbox.

Oskar Bogatinovski
Author

No. 05 · Questions

Newsletter FAQs

How often do you send it?

Every other Wednesday. We never send more than one email a week.

Is it free?

Yes. The newsletter is free, and every email has a one-click unsubscribe link.

Who writes it?

Oskar Bogatinovski, AWISEE's partnerships lead. Reply to any issue and it reaches him, not a no-reply inbox.

How do you use my email?

Only to send the newsletter and related AWISEE updates. We never sell or share it. See our privacy policy.

No. 06 · Subscribe

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Your first issue lands on the next send Wednesday.