Home / Tools / Schema Markup Generator

Free tool · Technical SEO

Schema markup that Google and AI can read.

Pick a type, fill in a short form and copy valid JSON-LD for your organisation, local business, article or FAQ page. Then test it in Google with one click.

  • Organization
  • LocalBusiness
  • Article
  • FAQPage

Free. Results show right here, nothing is emailed to you.

Schema markup generatorFree

Add your website and email if you'd like our team to follow up with ideas. Results show here either way, nothing is emailed to you. Privacy policy.

JSON-LD

Your schema is ready.

Paste into the <head> of the page
Checks

Before you publish

    Where it goes

    How to add it

    • WordPress: paste into a header code plugin or your SEO plugin's schema box for that page.
    • Webflow, Shopify and others: add it to the page's custom head code.
    • Add one block per page. Match what is visible on the page.

    Want our team to set up schema across your site?Leave your email and we'll check your key pages and reply with what to add first.

    ✓ Got it. We'll reply within one business day.

    How it works

    Schema in three steps.

    1. 1

      Pick a type

      Organization for your brand, LocalBusiness for a location, Article for posts, FAQPage for Q&A.

    2. 2

      Fill it in

      Only what is true and visible on the page. Empty fields are skipped.

    3. 3

      Test and add

      Copy the code, test it in Google's Rich Results Test, then add it to the page head.

    Questions

    Schema markup generator FAQs.

    What is schema markup?

    Structured data, usually written as JSON-LD, that tells search engines and AI tools what a page is about: your organization, a business location, an article or a list of questions.

    Where do I put the code?

    In the HTML of the page it describes, usually in the head. Many SEO plugins also let you paste custom schema.

    Will FAQ schema give me rich results?

    Less often than before. Since August 2023, Google shows FAQ rich results mainly for well-known, authoritative government and health sites (Search Engine Roundtable, Aug 2023).

    Does schema help with AI search?

    It helps search engines understand your page, but Google says you don’t need special markup to appear in AI Overviews or AI Mode (Google Search Central, Dec 2025).

    How do I check my schema?

    Use Google’s Rich Results Test and the Schema.org validator. Both are linked under the tool.

    Do you store what I enter?

    We save your website, work email and result so our team can follow up with ideas if it helps. Results show on the page and are not emailed to you. We never sell your details, and you can ask us to delete them any time via our privacy policy.